How To Quickly Scale Your Security Business With Vacation Incentives

So you own a HOME SECURITY business – targeting homeowners.

You probably provide a range of products & services – the likes of security cameras, door & window sensors, locks, motion sensors, security screens & doors, wireless security packages….& so forth.

You’re in the “peace of mind” business – & of course, there’s no need to tell YOU that you’re in a pretty competitive industry, where every security company essentially offers the same products & services.

Well…..AT LAST, HERE’S A CLEVER & POWERFUL WAY for you to “stand out from the crowd” & WIN MORE CLIENTS!

Running this promotion is really, really easy for you.

We suggest you make the offer very simple……. invest in YOUR security products or services & GET A FREE VACATION!

Can you imagine the impact of advertising the following deal on Facebook or any other media? 

Here’s the offer:

“If you’re wanting to enjoy the peace-of-mind of a trustworthy home security system, choose us & we’ll give you a FREE 4 DAY USA VACATION!”

Heck, it you wanted to, you could give the homeowner 2 VACATIONS if it’s a large order such as a Wireless Home Security Package!

(Keep in mind that vacations need to be taken 12 months apart, so if someone gets two Vacation Certificates , they essentially get two years of vacations.)

…OR…they might decide to “gift” other Vacation Certificates to friends maybe…..it’s THEIR choice.

You KNOW what THIS SORT of insane incentive will do…it’ll make YOU stand out from your competitors BIG TIME!

Because you’re the only home security business with a jaw-dropping Free Vacation INCENTIVE!

Compare this “incentive-based” marketing to “price discounting” …& you’ll see there’s no contest.

If a homeowner gets 3 or 4 quotes for their security needs & they all end up being pretty close in price….…BUT ONE OFFERS A BONUS OF A FREE VACATION FOR TWO PEOPLE……which quote do you think will win the job?

Mmmmm? …….I’M GUESSING THE COMPANY GIVING A FREE VACATION!

With a “price discounting” strategy, you ultimately hurt your “brand” – whereas with an “INCENTIVE” strategy like this, you retain margin & you protect & enhance your “brand.”

AND YOU CLEARLY DISTINGUISH YOUR BUSINESS FROM YOUR COMPETITORS!

So therefore the whole idea is that instead of price discounting, you take their eyes off the price by giving them a free ATTRACTIVE INCENTIVE…what we call “an adult Happy Meal toy”, a complimentary vacation!

We think you’ll probably agree that a FREE 4 DAY US VACATION FOR TWO PEOPLE will attract significantly more clients than a lame 10% or 15% discount! 

That’s for sure!