How To Quickly Scale Your Childcare
Business With Vacation Incentives

If you own a childcare center, the good news is that THIS VACATION INCENTIVE is absolutely built for you!

You already KNOW the benefits of “repeat business” – as your business model is based on clients entrusting the care of their children with you regularly.

But of course, you want to keep clients happy…in other words, you want to make sure they don’t go looking for another child care facility that might be less expensive or perhaps newer – or maybe closer to home.

For you, it’s all about lifetime value – as once you have a client onboard, you’d probably bet on keeping them because of your great service & clever skills.

So HOW do you attract NEW CLIENTS in the first place?

Easy…give them a FREE VACATION!

Here’s how we suggest you consider running the incentive promotion:

Simply advertise that when parents have their child under your care, THEY GET A FREE VACATION!! Plain & simple!!

Let’s say for example, you charge $100 a day for one child (don’t take the amount literally, we’re just picking a number to demonstrate HOW you can greatly benefit from this incentive).

So – you’d likely say to prospects on Facebook or wherever, “Enrol your child in our center & every day your child is here, we’ll give you a vacation point.

When you build up 20 vacation points, YOU GET A FREE 4 DAY/3 NIGHT VACATION on us!!”

Yep, couldn’t get any easier! You are rewarding parents with a complimentary vacation for their loyalty to your facility.

So if you were charging $100 per day & Mrs Jones’ child was booked in 2 days per week, in 10 weeks, she would’ve accumulated 20 vacation points – which means she gets a free vacation!

And keep in mind that most hotels & resorts in this program allow 2 children up to 12 years of age to stay in the same room as two adults – so that makes it a FAMILY VACATION!!

So in this example, Mrs Jones would pay you $200 a week…& therefore over 10 weeks would give you $2,000.

If you’re paying $97 for the vacation, the cost to YOU equates to just 5% of your $2,000 income!

Certainly beats “offering a 5% discount” on your services, that’s for sure!!

I’m sure you’d agree that an insignificant 5% discount offer for your center WOULD NOT result in an avalanche of new clients!

And of course, you should introduce the same “incentive” for your existing clients – as it’s important to also reward them in the same way.

And you can continue running the promotion as long as you like, as clients can share extra vacations with friends or colleagues.

One of the great benefits of “incentive-based” marketing is that it TAKES ONE’S EYES OFF THE PRICE.

So aside from attracting NEW clients, the concept can help you reduce or even eliminate “client turnover” – because it’s unlikely that any parents will be looking for cheaper childcare facilities when they are enjoying an insane FREE GIFT from you!

So there you go – it’s a really simple “adult Happy Meal toy” incentive that’ll help ATTRACT, CONVERT… & KEEP clients – where your investment is probably LESS than the equivalent of a 5% discount on your normal fees.

We’re guessing you can see that this incredible vacation reward concept goes to show that incentive-based marketing beats price discounting hands down every time!